The Range Rover EV will face competition from vehicles like the Mercedes-Benz EQS SUV.
HIGHLIGHTS
JLR says it would release four new electrified SUV models by 2024.
2024 will see the debut of the Range Rover EV and Land Rover Velar EV.
By 2026, the business hopes to have next-generation electric SUVs available across each of its brands.
In the upcoming years, JLR plans to significantly push for new EV SUVs as it attempts to define its product line. Under the Range Rover brand, JLR has unveiled a premium luxury SUV that runs entirely on electricity. The business has also declared that the Velar, Evoque, and Discovery Sport SUVs, which make up the forthcoming line of Land Rover SUVs, will only be powered by electricity. In 2024, the next-generation all-electric Land Rover Velar and the all-electric flagship Range Rover will make their debuts.
Range Rover’s flagship electric model will debut in 2024
The future Range Rover EV is going to be built on JLR’s MLA platform and offer both completely electric and hybrid ICE powerplant options. Additional EV SUVs comprising the JLR portfolio will eventually be built on the framework and its variants. Battery packs for the Range Rover EV architecture will first come from other vendors. Later, it will be sent from the battery gigafactory owned by Tata Motors, which is anticipated to start operating within the span of five years.
The classic Range Rover silhouette, which has undergone significant evolution since its conception decades ago, makes the Range Rover EV easily recognisable. The new EV SUV will resemble the previous ICE-powered vehicle in appearance. The drivetrain possibilities for the Range Rover EV might be derived from the engines created by the joint venture between BMW and JLR. The Range Rover EV will be equipped with two driven axles with a significant level of power, comparable to the most formidable available ICE powerplant. The product will also combine ultra-luxury with the company’s off-road toughness.
The Range Rover will first compete with vehicles like the Mercedes Benz EQS SUV, and as firms begin to release all-electric versions, they will be accompanied by full-size ultra-high-end luxury SUVs.
Future Land Rover models will all be electric
According to the most recent pronouncements from the firm, the array of Land Rover models will exclusively come in electrified form in the future. EVs will be the cornerstone of JLR’s effort to revamp its lineup. By 2026, the corporation hopes to have one EV under each of its brands, and by 2030, it hopes to have an electric version of each of its model lines. By 2036, JLR also wants to offer solely electric automobiles.
The Velar, Evoque, and Discovery Sport SUVs are among the forthcoming Land Rover models that will all run entirely on electricity. The Land Rover Velar EV will be the first vehicle to leave its Halewood Merseyside facility in the UK in 2024. These new SUVs will be built on a brand-new platform called the Electric Modular Architecture (EMA). In the future, the platform might potentially support a small Defender. When Tata Motors’ battery manufacturing in Europe is operational, battery packs for the EMA platform will additionally be sourced there. Additionally, the business is spending £380 million (about Rs 3,885 crore) to upgrade its Halewood plant in Merseyside so that it would only produce electric vehicles by 2024.
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